Beneteau Boat Club Website
With 400 dealers on five continents, BENETEAU has the largest select international network of boat industry professionals. They contacted me to imagine and design their newest product, the Beneteau Boat Club app, but also to imagine the landing page presenting the product and the global onboarding process to it.
We've teamed up with the Product Owner and the developers team to create a beautiful landing page presenting the propositions values and the claims of the new and modern renting app for boats. I've designed the website design system, challenging the client's ux and creating a clean and modern ui from scratch. We imagined a new all process of onboarding their users in a simple way without any annoying long forms. The complexity of the choices the user had to made make us struggle for days, but in the end we achieved this simple and fluid process, allowing a flawless experience to the users.