Président Professionnel
President Pro is a well-know brand of products specialized in high quality for art of cooking and used by all the top-awarded chefs in France. President Pro is the main supplier of dairy products for catering and bakery professionals.

Year
2018
Client
Notchup agency
2018
Client
Notchup agency
I've been asked by Notchup Agency (ex-Nouveau Monde DDB) to freely imagine a website for President Pro, that will present not only the products of the brand but also a webmag who offers to their audience Master-classes, recipes and the Culinarium — written by chefs for chefs to help them grow and cultivate their culinary art.I worked closely with the core team of the agency to provide advices and help them simplify a huge amount of content from the original site-map, to design a lighter and modern experience and highlight the values of the brand: excellence and dedication to the culinary art. I imagined a pixel obsessed grid layout allowing the website to grow by himself with all the future contents that would be added afterwards.



